Property observatory in Italy: development of property searches in Italy June 2017

Global trends

  • 48.42 % of places have risen in the rankings
  • 50.60 % of places have fallen in the rankings
  • 0.98 % of places have remained at the same position in the rankings

Top 10 climbers and fallers

This table shows the regions with the strongest search variations between May 2017 and June 2017. Only the localities having more than 3000 visits in the month have been taken into account.

Top ten risers % Variation of Visits Position in the ranking Change of position in the ranking Top 10 fallers % Variation of Visits Position in the ranking Change of position in the ranking
Livorno, Italy 291.35 % 139 118 Massa, Italy -27.10 % 154 -22
Syracuse, Italy 226.91 % 180 113 Grosseto, Italy -29.63 % 166 -18
Messina, Italy 247.40 % 135 105 Perugia, Italy -17.86 % 129 -13
Vibo Valentia, Italy 170.41 % 177 100 Pesaro and Urbino, Italy -11.98 % 169 -7
Ferrara, Italy 84.26 % 171 61 Arezzo, Italy -13.54 % 175 -4
Nuoro, Italy 71.10 % 176 58 Brindisi, Italy -14.67 % 78 -4
Lecce, Italy 77.10 % 103 36 Imperia, Italy -6.34 % 73 -3
Sassari, Italy 71.76 % 91 26 Cagliari, Italy -12.37 % 151 -2
Lucques, Italy 56.94 % 92 22 Terni, Italy 1.91 % 119 -1
Pisa, Italy 23.50 % 143 17 Florence, Italy -6.09 % 126 0

The most visited towns

City % of searches by town Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Ostuni 2.85 % 1 N/C 0 N/C 369,406 €
Carovigno 2.36 % 2 N/C 0 N/C 199,901 €
Lucca 2.31 % 3 N/C 7 N/C 505,799 €
San Teodoro 2.20 % 4 N/C N/C N/C 458,063 €
Lugnano in Teverina 2.14 % 5 N/C 4 N/C 144,756 €
Sinalunga 1.67 % 6 N/C 0 N/C 426,892 €
Montepulciano 1.62 % 7 N/C 13 N/C 922,333 €
Sanremo 1.58 % 8 N/C 4 N/C 376,980 €
Dorgali 1.27 % 9 N/C N/C N/C 215,708 €
Comacchio 1.27 % 10 N/C N/C N/C 116,941 €

The most used languages

Language % of searches by language Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Italiano 30.49 % 1 2 0 2 469,505 €
English 29.92 % 2 -1 0 0 469,651 €
French 20.12 % 3 -1 0 -2 472,924 €
Deutsch 4.73 % 4 2 2 2 470,179 €
Polski 4.23 % 5 -1 -1 -1 470,919 €
Español 3.25 % 6 -1 -1 4 470,454 €
Dansk 2.01 % 7 0 0 -2 470,713 €
Nederlands 1.43 % 8 0 3 1 470,456 €
Română 0.88 % 9 0 -1 -2 470,995 €
Slovensky 0.67 % 10 2 2 -2 470,070 €

Visit rate per region

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The most visited Regions

Region % of searches by Region Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Tuscany 29.84 % 1 0 0 0 693,702 €
Apulia 16.20 % 2 0 0 0 284,380 €
Liguria 13.09 % 3 0 1 1 434,017 €
Sardinia 10.13 % 4 1 1 6 432,799 €
Umbria 6.83 % 5 -1 -2 -2 616,437 €
Emilia Romagna 4.68 % 6 1 7 0 207,273 €
Sicily 4.59 % 7 1 -1 -2 243,652 €
The Piedmont 3.15 % 8 1 0 -1 510,975 €
Venice 2.52 % 9 3 3 7 286,019 €
Marches 2.44 % 10 -4 0 2 489,057 €
Lombardy 2.25 % 11 -1 -4 -2 550,291 €
Calabria 1.90 % 12 1 3 -4 234,716 €
Latium 1.43 % 13 -2 -2 0 554,125 €
Campania 0.53 % 14 0 0 4 1,560,176 €
Abruzzo 0.19 % 15 0 -6 2 182,336 €
Trentin-Haut-Adige 0.17 % 16 0 0 -1 1,832,576 €
Val d'Aoste 0.05 % 17 0 0 3 280,145 €
Basilicate 0.00 % 18 0 0 -4 596,666 €

The most visited Departments

Department % of searches by Department Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Imperia 10.95 % 1 0 0 16 444,608 €
Siena 9.55 % 2 1 0 1 794,789 €
Brindisi 9.27 % 3 -1 0 -2 319,604 €
Sassari 6.39 % 4 2 0 37 495,767 €
Lucques 6.04 % 5 -1 2 3 699,480 €
Lecce 5.03 % 6 4 2 22 242,191 €
Terni 3.76 % 7 0 -2 -3 397,378 €
Florence 3.14 % 8 0 4 1 2,715,606 €
Perugia 3.07 % 9 -4 -3 -7 821,304 €
Messina 2.76 % 10 15 25 9 174,551 €
Livorno 2.68 % 11 15 10 19 366,332 €
Pisa 2.62 % 12 2 4 -7 761,485 €
Cagliari 2.23 % 13 -1 0 30 339,718 €
Massa 2.18 % 14 -5 -4 -4 288,306 €
Grosseto 1.80 % 15 -4 -4 12 1,452,737 €
Pesaro and Urbino 1.72 % 16 -1 1 23 452,738 €
Ferrara 1.64 % 17 6 27 25 183,586 €
Arezzo 1.53 % 18 -2 -3 0 701,123 €
Nuoro 1.49 % 19 5 4 3 198,141 €
Vibo Valentia 1.47 % 20 12 N/C N/C 253,985 €
Syracuse 1.43 % 21 15 54 42 305,210 €
Savona 1.43 % 22 -4 3 30 346,847 €
Venice 1.40 % 23 8 5 N/C 659,236 €
Taranto 1.21 % 24 -4 7 5 392,334 €
Verona 0.99 % 25 37 -1 N/C 168,647 €
Turin 0.98 % 26 -9 -4 29 481,739 €
Rome 0.97 % 27 7 -9 17 748,285 €
Asti 0.93 % 28 2 23 -12 192,561 €
Forlì-Cesena 0.80 % 29 -10 0 -14 201,566 €
Parma 0.71 % 30 35 N/C N/C 136,145 €
Como 0.70 % 31 4 7 2 986,991 €
Bari 0.69 % 32 1 -6 -6 396,042 €
Verbano-Cusio-Ossola 0.69 % 33 15 -6 23 829,450 €
Rimini 0.62 % 34 -12 -4 3 402,543 €
Lodi 0.50 % 35 4 1 N/C 115,819 €
Salerno 0.42 % 36 8 20 N/C 1,414,875 €
Milan 0.42 % 37 -8 -17 -6 1,031,874 €
La Spezia 0.38 % 38 0 -1 -32 596,848 €
Modena 0.36 % 39 3 32 -3 166,012 €
Brescia 0.36 % 40 -13 -7 6 166,718 €
Gênes 0.33 % 41 -13 -9 -29 1,214,002 €
Viterbo 0.33 % 42 -5 -8 3 270,959 €
Ascoli Piceno 0.30 % 43 6 -4 21 879,345 €
Novara 0.28 % 44 29 9 22 1,720,311 €
Ravenna 0.26 % 45 -5 4 -13 249,048 €
Macerata 0.25 % 46 -33 -5 N/C 668,153 €
Bergamo 0.24 % 47 4 18 -24 393,898 €
Reggio Emilia 0.23 % 48 2 20 -28 365,632 €
Coni 0.22 % 49 -4 -7 16 285,843 €
Pistoia 0.20 % 50 2 -5 -15 570,038 €
Trapani 0.20 % 51 -10 -42 -17 117,108 €
Catania 0.20 % 52 -9 20 N/C 232,250 €
Ancoa 0.18 % 53 -7 -1 -5 813,340 €
Trente 0.17 % 54 -7 -11 -5 1,832,576 €
Reggio de Calabre 0.17 % 55 0 4 -8 480,956 €
Teramo 0.15 % 56 -3 -10 -5 215,798 €
Catanzaro 0.14 % 57 13 31 -44 96,833 €
Latina 0.11 % 58 -1 3 2 1,614,375 €
Prato 0.10 % 59 -5 18 -45 403,748 €
Naples 0.10 % 60 -4 -12 N/C 1,848,780 €
Crotone 0.08 % 61 13 -14 N/C 153,839 €
Belluno 0.06 % 62 -4 -4 0 510,697 €
Alexandria 0.05 % 63 -4 -8 -42 662,613 €
Aosta 0.05 % 64 -3 -10 -3 280,145 €
Bologna 0.04 % 65 4 5 -12 518,305 €
Cosenza 0.04 % 66 -3 3 N/C 119,428 €
Chieti 0.04 % 67 0 -7 N/C 157,666 €
Padua 0.02 % 68 -4 -5 -18 133,160 €
Treviso 0.02 % 69 13 N/C N/C 511,333 €
Oristano 0.02 % 70 6 6 -45 342,142 €
Sondrio 0.02 % 71 -3 N/C N/C 91,666 €
Vicenza 0.02 % 72 -6 -10 N/C 164,071 €
Varese 0.01 % 73 13 -6 N/C 597,033 €
Piacenza 0.01 % 74 3 5 -34 357,380 €
Agrigento 0.01 % 75 -54 -56 -16 109,911 €
Frosinone 0.01 % 76 8 N/C N/C 358,076 €
Rieti 0.01 % 77 -6 -4 N/C 384,150 €
Vercelli 0.01 % 78 3 12 N/C 408,357 €
Pescara 0.00 % 79 -19 -65 N/C 183,324 €
Avellino 0.00 % 80 3 -30 N/C 55,000 €
Mantua 0.00 % 81 -1 -1 N/C 212,500 €
Enna 0.00 % 82 N/C 4 -75 100,000 €
L'Aquila 0.00 % 85 3 -28 N/C 129,000 €
Potenza 0.00 % 84 -9 -10 -46 596,666 €
Palermo 0.00 % 83 -11 -43 -72 659,616 €

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