Property observatory in Italy: development of property searches in Italy 2017 July

Global trends

  • 50.04% of places have risen in the rankings
  • 49.81% of places have fallen in the rankings
  • 0.15% of places have remained at the same position in the rankings

Top 10 climbers and fallers

This table shows the regions with the strongest search variations between 2017 June and 2017 July. Only the localities having more than 3000 visits in the month have been taken into account.

Top ten risers % Variation of Visits Position in the ranking Change of position in the ranking Top 10 fallers % Variation of Visits Position in the ranking Change of position in the ranking
Pistoia, Italy 2,143.53% 123 224 Terni, Italy -31.48% 157 -38
Verbano-Cusio-Ossola, Italy 531.41% 124 126 Ferrare, Italy -10.52% 200 -29
Turin, Italy 101.34% 174 46 Vibo Valentia, Italy -1.88% 203 -26
Forlì-Cesena, Italy 87.96% 194 43 Lucques, Italy -20.54% 118 -26
Pérouse, Italy 162.44% 90 39 Massa, Italy -8.82% 173 -19
Rome, Italy 74.49% 184 38 Lecce, Italy -5.91% 119 -16
Livourne, Italy 142.20% 102 37 Sassari, Italy 5.48% 99 -8
Cagliari, Italy 76.87% 129 22 Florence, Italy 15.31% 133 -7
Grosseto, Italy 73.65% 146 20 Imperia, Italy 5.28% 79 -6
Arezzo, Italy 84.27% 155 20 Sienne, Italy 17.13% 81 -5

The most visited towns

City % of searches by town Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Ostuni 3.28% 1 0 1 N/C 376,822 €
Carovigno 3.04% 2 0 -1 N/C 202,435 €
Pescia 2.35% 3 N/C N/C N/C 248,224 €
Todi 2.27% 4 N/C N/C N/C 524,340 €
Sinalunga 2.17% 5 1 0 N/C 416,522 €
Quartu Sant'Elena 1.43% 6 13 8 N/C 347,659 €
Dorgali 1.36% 7 2 8 N/C 209,793 €
Lucca 1.27% 8 -5 -5 N/C 568,604 €
Trequanda 1.20% 9 6 N/C N/C 588,478 €
Bordighera 1.09% 10 3 -6 N/C 709,788 €

The most used languages

Language % of searches by language Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking
Italiano 30.56% 1 0 1 1
English 26.55% 2 0 -1 1
French 20.20% 3 0 0 -2
Polski 5.21% 4 1 0 0
Deutsch 4.60% 5 -1 1 1
Dansk 3.69% 6 1 1 -1
Español 2.97% 7 -1 -2 3
Nederlands 1.56% 8 0 0 0
Română 0.93% 9 0 2 -2
Suomi 0.83% 10 1 -1 1

Visit rate per region

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The most visited Regions

Region % of searches by Region Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Tuscany 31.46% 1 0 0 1 736,400 €
Apulia 15.45% 2 0 1 -1 290,326 €
Liguria 10.43% 3 0 -1 1 476,497 €
Sardinia 9.57% 4 0 0 7 497,087 €
Umbria 7.99% 5 0 0 -2 590,570 €
The Piedmont 6.11% 6 2 1 1 439,444 €
Sicily 3.90% 7 0 -1 -1 242,472 €
Emilia Romagna 3.75% 8 -2 1 -3 231,980 €
Lombardy 2.35% 9 2 1 4 431,417 €
Marches 2.31% 10 0 -2 2 490,122 €
Venice 2.18% 11 -2 1 5 382,733 €
Latium 2.10% 12 1 -1 -2 530,996 €
Calabria 1.52% 13 -1 3 -5 244,038 €
Campania 0.45% 14 0 0 3 1,615,243 €
Trentin-Haut-Adige 0.19% 15 1 0 0 3,646,479 €
Abruzzo 0.14% 16 -1 -3 -2 182,778 €
Val d'Aoste 0.08% 17 0 0 3 374,545 €
Friuli-Venezia Guilia 0.00% 18 N/C 1 1 68,000 €

The most visited Departments

Department % of searches by Department Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price
Brindisi 10.43% 1 2 1 0 330,006 €
Imperia 8.66% 2 -1 -1 13 513,017 €
Siena 8.40% 3 -1 0 1 884,984 €
Perugia 6.06% 4 5 4 -2 698,228 €
Sassari 5.07% 5 -1 -1 34 685,149 €
Livorno 4.88% 6 5 11 19 366,339 €
Lucques 3.61% 7 -2 -2 14 925,867 €
Lecce 3.56% 8 -2 1 2 236,934 €
Pistoia 3.37% 9 41 31 23 322,371 €
Verbano-Cusio-Ossola 3.25% 10 23 46 44 168,574 €
Messina 3.22% 11 -1 23 9 264,781 €
Cagliari 2.96% 12 1 2 26 333,421 €
Florence 2.72% 13 -5 -6 -4 2,539,906 €
Pisa 2.52% 14 -2 -8 -7 712,074 €
Grosseto 2.35% 15 0 -3 11 1,228,462 €
Arezzo 2.11% 16 2 2 -4 716,148 €
Terni 1.94% 17 -10 -4 -14 399,337 €
Pesaro and Urbino 1.74% 18 -2 -3 23 453,006 €
Nuoro 1.52% 19 0 1 12 202,580 €
Massa 1.49% 20 -6 -10 -14 323,266 €
Turin 1.49% 21 5 -5 N/C 626,533 €
Savona 1.29% 22 0 -3 24 372,456 €
Rome 1.27% 23 4 8 6 616,377 €
Venice 1.25% 24 -1 8 N/C 711,870 €
Forlì-Cesena 1.13% 25 4 -4 -3 201,199 €
Ferrara 1.10% 26 -9 4 -13 185,804 €
Vibo Valentia 1.09% 27 -7 45 N/C 273,090 €
Taranto 0.99% 28 -4 -5 0 362,626 €
Milan 0.95% 29 8 -7 32 639,987 €
Asti 0.85% 30 -2 -1 -14 185,450 €
Rimini 0.79% 31 3 -3 3 424,573 €
Verona 0.75% 32 -7 46 N/C 135,905 €
Viterbo 0.69% 33 9 2 9 336,492 €
Como 0.50% 34 -3 -1 19 1,016,228 €
Ravenna 0.50% 35 10 6 1 249,048 €
Bari 0.47% 36 -4 -10 -13 458,690 €
La Spezia 0.35% 37 1 1 -32 798,112 €
Brescia 0.33% 39 1 14 -4 279,227 €
Lodi 0.33% 38 -3 1 N/C 147,610 €
Coni 0.32% 40 9 -13 25 362,315 €
Salerno 0.31% 41 -5 11 N/C 1,414,875 €
Catanzaro 0.28% 42 15 41 -24 91,580 €
Trapani 0.23% 43 8 -7 -3 117,235 €
Catania 0.23% 44 8 1 N/C 232,250 €
Ascoli Piceno 0.22% 45 -2 1 -12 1,157,649 €
Bergamo 0.21% 46 1 -9 -1 245,078 €
Syracuse 0.21% 47 -26 -3 12 259,347 €
Ancoa 0.20% 48 5 -1 -5 825,780 €
Trente 0.19% 49 5 -7 -5 3,646,479 €
Macerata 0.15% 50 -4 -25 N/C 849,570 €
Novara 0.14% 51 -7 30 13 2,886,471 €
Naples 0.14% 52 8 -2 N/C 1,848,780 €
Gênes 0.12% 53 -12 -29 -45 568,307 €
Parma 0.11% 54 -24 N/C -40 99,702 €
Aosta 0.08% 55 9 0 3 374,545 €
Teramo 0.08% 56 0 -8 -9 215,798 €
Crotone 0.08% 58 3 27 N/C 156,173 €
Padua 0.08% 57 11 1 -9 561,231 €
Latina 0.07% 59 -1 -2 3 2,512,206 €
Reggio Emilia 0.06% 60 -12 13 N/C 481,767 €
Chieti 0.06% 61 6 9 -24 157,867 €
Alexandria 0.05% 62 1 -19 -43 1,049,941 €
Varese 0.04% 63 10 21 N/C 1,951,465 €
Cosenza 0.04% 64 2 -4 N/C 136,312 €
Reggio de Calabre 0.04% 65 -10 -16 -15 434,102 €
Vicenza 0.04% 66 6 -4 N/C 168,045 €
Belluno 0.03% 67 -5 -4 -4 1,354,009 €
Rieti 0.03% 68 9 -1 N/C 236,410 €
Treviso 0.03% 69 0 N/C N/C 802,250 €
Frosinone 0.03% 70 6 N/C -4 245,000 €
Bologna 0.02% 71 -6 -3 -20 774,000 €
Modena 0.02% 72 -33 2 -12 367,073 €
Oristano 0.02% 73 -3 -12 -18 415,952 €
Piacenza 0.01% 74 0 -3 -47 310,000 €
Agrigento 0.00% 75 0 -64 -19 151,703 €
Pescara 0.00% 76 3 -22 N/C 183,658 €
Palermo 0.00% 77 6 -26 -60 605,350 €
Pordenone 0.00% 79 N/C 1 N/C 68,000 €
Enna 0.00% 78 4 N/C -67 100,000 €
Foggia 0.00% 80 10 10 N/C 866,666 €

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