Property observatory in Italy: development of property searches in Italy 2019 January

Global trends

  • 49.25 % of places have risen in the rankings
  • 50.55 % of places have fallen in the rankings
  • 0.20 % of places have remained at the same position in the rankings

Top 10 climbers and fallers

This table shows the regions with the strongest search variations between December 2018 and January 2019. Only the localities having more than 3000 visits in the month have been taken into account.

Top ten risers % Variation of Visits Position in the ranking Change of position in the ranking Top 10 fallers % Variation of Visits Position in the ranking Change of position in the ranking
Prato, Italy 5,476.22 % 170 269 Palermo, Italy -79.71 % 220 -176
Vicenza, Italy 8,973.53 % 325 228 Gênes, Italy -55.42 % 311 -147
Novara, Italy 1,731.30 % 229 168 Arezzo, Italy 4.72 % 175 -67
Piacenza, Italy 1,420.56 % 171 163 Savona, Italy 23.67 % 257 -64
Salerno, Italy 1,716.82 % 301 163 Pesaro and Urbino, Italy 18.53 % 158 -52
Pistoia, Italy 1,508.01 % 228 158 Asti, Italy 41.58 % 240 -42
Campobasso, Italy 747.50 % 291 101 Nuoro, Italy 55.06 % 213 -42
Modena, Italy 757.73 % 280 99 Massa, Italy 59.14 % 212 -38
Terni, Italy 738.94 % 87 98 Bergamo, Italy 62.54 % 244 -32
Turin, Italy 405.49 % 154 81 Viterbo, Italy 66.73 % 197 -30

The most visited towns

City % of searches by town Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price Property of the month
Ostuni 7.11 % 1 2 2 0 464,502 €
Carovigno 5.65 % 2 0 -1 0 298,554 €
Lugnano in Teverina 1.98 % 3 N/C N/C 5 119,793 €
Oria 1.64 % 4 0 14 N/C 373,708 €
Puegnago sul Garda 1.63 % 5 8 N/C N/C 266,375 €
Castagneto Carducci 1.54 % 6 11 11 6 1,075,201 €
Todi 1.16 % 7 3 3 3 936,659 €
Ceglie Messapica 1.04 % 8 N/C 12 9 486,526 €
Ponsacco 1.03 % 9 N/C N/C N/C 83,074 €
Fasano 0.94 % 10 N/C 1 10 815,384 €

The most used languages

Language % of searches by language Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price Property of the month
French 46.88 % 1 0 1 2 709,339 €
Italiano 29.05 % 2 0 1 -1 705,956 €
English 14.64 % 3 0 -2 -1 708,714 €
Polski 2.02 % 4 1 1 0 706,999 €
Deutsch 1.87 % 5 -1 -1 0 705,818 €
Nederlands 1.51 % 6 0 0 2 706,347 €
Español 0.91 % 7 0 0 -1 707,087 €
Dansk 0.86 % 8 0 0 -1 706,439 €
Română 0.48 % 9 1 0 3 706,953 €
Suomi 0.41 % 10 1 1 -1 707,028 €

Visit rate per region

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The most visited Regions

Region % of searches by Region Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price Property of the month
Tuscany 26.79 % 1 0 0 0 778,990 €
Apulia 26.39 % 2 0 0 0 381,972 €
Umbria 10.09 % 3 3 3 0 698,228 €
Lombardy 6.26 % 4 0 0 3 463,741 €
Liguria 5.02 % 5 0 0 -1 2,070,139 €
Emilia Romagna 4.28 % 6 5 6 2 298,563 €
The Piedmont 3.67 % 7 3 4 4 521,790 €
Sardinia 3.45 % 8 0 2 -2 593,263 €
Sicily 3.27 % 9 -6 -6 1 128,871 €
Latium 2.93 % 10 -1 -2 2 748,797 €
Marches 2.58 % 11 -4 -2 -6 455,569 €
Campania 2.05 % 12 1 1 6 518,732 €
Abruzzo 1.26 % 13 -1 -6 3 213,257 €
Venice 0.73 % 14 0 1 -1 543,807 €
Molise 0.42 % 15 2 4 0 165,666 €
Calabria 0.35 % 16 -1 -2 -7 303,035 €
Trentin-Haut-Adige 0.14 % 17 -1 -1 0 1,726,000 €
Basilicate 0.13 % 18 0 2 N/C 92,433 €
Val d'Aoste 0.10 % 19 0 -2 -5 594,439 €
Friuli-Venezia Guilia 0.08 % 20 0 -2 -1 239,004 €

The most visited Departments

Department % of searches by Department Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price Property of the month
Brindisi 18.86 % 1 0 0 0 411,926 €
Pisa 6.45 % 2 1 3 1 535,253 €
Terni 5.11 % 3 21 14 5 532,044 €
Livorno 5.06 % 4 4 4 14 750,969 €
Perugia 4.98 % 5 0 -1 0 777,351 €
Siena 4.48 % 6 -2 -3 -4 1,254,041 €
Imperia 3.89 % 7 4 -1 -3 4,218,661 €
Brescia 3.65 % 8 2 6 2 275,532 €
Lecce 3.15 % 9 6 28 3 427,266 €
Taranto 2.66 % 10 13 15 12 343,750 €
Grosseto 2.06 % 11 2 -2 0 1,075,912 €
Florence 2.01 % 12 -3 12 -3 1,481,281 €
Turin 1.80 % 13 17 7 17 492,107 €
Pesaro and Urbino 1.78 % 14 -8 -4 1 358,160 €
Bari 1.72 % 15 14 18 29 238,648 €
Lucques 1.69 % 16 2 -9 -9 697,019 €
Rome 1.66 % 17 3 10 4 1,250,221 €
Sassari 1.64 % 18 -4 3 1 1,240,428 €
Prato 1.59 % 19 45 48 N/C 472,812 €
Piacenza 1.58 % 20 27 21 53 440,808 €
Messina 1.54 % 21 -9 2 15 140,465 €
Arezzo 1.53 % 22 -15 -7 -6 912,937 €
Viterbo 1.22 % 23 -6 -12 15 401,713 €
Milan 1.17 % 24 -2 4 8 467,106 €
Naples 1.09 % 25 10 14 31 513,372 €
Massa 1.08 % 26 -5 -7 -9 414,868 €
Nuoro 1.07 % 27 -8 3 -14 218,719 €
Teramo 1.03 % 28 4 -12 34 182,583 €
Palermo 0.95 % 29 -27 -27 -3 233,165 €
Pistoia 0.84 % 30 25 25 11 398,825 €
Novara 0.84 % 31 27 44 46 557,456 €
Rimini 0.81 % 32 2 0 -8 323,353 €
Asti 0.78 % 33 -7 3 -5 283,078 €
Bergamo 0.76 % 34 -6 -22 15 155,924 €
Cagliari 0.74 % 35 -2 -6 -21 282,451 €
Parma 0.74 % 36 5 53 15 181,926 €
Savona 0.70 % 37 -12 -15 -17 493,928 €
Caserta 0.57 % 38 -2 31 25 211,159 €
Modena 0.47 % 39 15 5 N/C 352,657 €
Ferrara 0.44 % 40 -1 0 -9 108,769 €
Campobasso 0.42 % 41 15 22 -7 165,666 €
Trapani 0.37 % 42 7 8 -2 1,950,000 €
Salerno 0.36 % 43 26 42 26 3,427,299 €
Verona 0.34 % 44 -1 2 20 539,127 €
Gênes 0.34 % 45 -29 -19 13 143,993 €
Ascoli Piceno 0.32 % 46 -8 -8 -40 524,020 €
Como 0.30 % 47 -3 -12 12 1,244,909 €
Vicenza 0.29 % 48 33 N/C 19 240,888 €
Macerata 0.27 % 49 -1 -4 -10 468,352 €
Ravenna 0.24 % 50 -5 10 0 190,290 €
Varese 0.21 % 51 -9 -33 28 244,546 €
Ancoa 0.20 % 52 -12 -5 -4 709,632 €
Chieti 0.18 % 53 -26 -40 -7 338,931 €
Crotone 0.17 % 54 -1 -3 -9 69,350 €
Trente 0.14 % 55 -4 -3 -12 1,726,000 €
Catanzaro 0.14 % 56 1 -8 -29 118,500 €
Matera 0.13 % 57 2 25 N/C 92,440 €
Enna 0.13 % 58 8 -2 N/C 110,000 €
Catania 0.13 % 59 -13 -17 -26 250,666 €
Aosta 0.10 % 60 0 -1 -31 594,439 €
Coni 0.10 % 61 -9 -8 -26 1,018,320 €
Verbano-Cusio-Ossola 0.10 % 62 11 14 10 673,108 €
Pavia 0.09 % 63 2 -1 3 701,750 €
La Spezia 0.09 % 64 -3 -10 -17 803,543 €
Belluno 0.08 % 65 2 1 -13 778,956 €
Syracuse 0.07 % 66 -35 -32 N/C 37,752 €
Lodi 0.07 % 67 23 N/C 9 245,000 €
Ragusa 0.06 % 68 -31 -37 12 1,225,000 €
Alexandria 0.05 % 69 -7 -11 -14 2,007,500 €
Pescara 0.05 % 70 0 -13 N/C 181,376 €
Udine 0.05 % 71 3 -1 7 225,748 €
Cosenza 0.04 % 72 -4 -11 -15 196,500 €
Benevento 0.03 % 73 3 1 N/C 166,500 €
Agrigento 0.03 % 74 -11 -9 N/C 2,383,875 €
Pordenone 0.02 % 75 0 -3 -15 75,714 €
Latina 0.02 % 76 -4 -8 -23 716,901 €
Frosinone 0.02 % 77 2 3 -7 291,761 €
Venice 0.02 % 78 -7 -14 -36 674,571 €
Mantua 0.01 % 79 -2 -6 N/C 350,000 €
Gorizia 0.01 % 80 2 6 N/C 345,000 €
Reggio Emilia 0.01 % 81 -3 -4 -16 263,747 €
Rieti 0.01 % 82 -2 -3 -28 610,000 €
Vibo Valentia 0.01 % 83 1 0 -58 3,000,000 €
Treviso 0.00 % 84 N/C N/C N/C 1,250,000 €
Bologna 0.00 % 85 N/C -14 N/C 575,000 €
Cremona 0.00 % 86 1 -43 N/C 227,000 €
Foggia 0.00 % 87 N/C -6 N/C 967,272 €
Lecco 0.00 % 88 -5 -10 -14 2,610,000 €
Biella 0.00 % 89 -4 -5 -18 280,000 €
Potenza 0.00 % 90 -1 -3 N/C 89,000 €
Reggio de Calabre 0.00 % 91 -3 -1 -30 70,000 €
Sondrio 0.00 % 92 N/C N/C -17 350,000 € N/C

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The data from our property observatory present the progression in the number of searches for all destinations available on our sites www.green-acres.com and www.immofrance.com.

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