Property observatory in Italy: development of property searches in Italy July 2020

Global trends

  • 49.81 % of places have risen in the rankings
  • 50.10 % of places have fallen in the rankings
  • 0.09 % of places have remained at the same position in the rankings

Top 10 climbers and fallers

This table shows the regions with the strongest search variations between June 2020 and July 2020. Only the localities having more than 3000 visits in the month have been taken into account.

Top ten risers % Variation of Visits Position in the ranking Change of position in the ranking Top 10 fallers % Variation of Visits Position in the ranking Change of position in the ranking
Coni, Italy 172.71 % 203 73 Massa, Italy -51.97 % 262 -69
Varèse, Italy 120.47 % 275 63 Tarente, Italy -22.73 % 247 -30
Macerata, Italy 126.58 % 195 51 Pistoia, Italy -20.43 % 246 -28
Sienne, Italy 59.30 % 73 21 Ascoli Piceno, Italy -23.29 % 138 -28
Pesaro et Urbino, Italy 34.39 % 169 18 Turin, Italy -9.24 % 278 -27
Arezzo, Italy 28.68 % 153 12 Rome, Italy -9.43 % 263 -19
Teramo, Italy 24.71 % 261 12 Lucques, Italy -10.81 % 211 -17
Lecce, Italy 24.09 % 189 11 Fermo, Italy -5.76 % 220 -14
Livourne, Italy 27.26 % 135 10 Florence, Italy -8.30 % 165 -12
Nuoro, Italy 25.89 % 231 5 Terni, Italy 3.31 % 117 -10

The most visited towns

City % of searches by town Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price Property of the month
Ostuni 4.44 % 1 0 0 1 407,336 €
Carovigno 3.11 % 2 1 0 -1 272,995 €
Volterra 2.69 % 3 -1 4 6 742,999 €
Ceglie Messapica 2.43 % 4 7 7 N/C 336,956 €
Cetona 2.43 % 5 12 N/C N/C 608,722 €
Lugnano in Teverina 2.23 % 6 -2 -3 -3 188,609 €
Marsciano 2.17 % 7 0 -3 -3 686,375 €
Todi 2.12 % 8 -3 7 8 681,154 €
Montecarotto 1.48 % 9 N/C N/C N/C 303,750 €
Sinalunga 1.21 % 10 8 -1 N/C 565,129 €

The most used languages

Language % of searches by language Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price Property of the month
English 32.94 % 1 0 1 1 452,740 €
Italiano 29.87 % 2 0 -1 1 452,520 €
French 16.62 % 3 0 0 -2 449,595 €
Deutsch 4.37 % 4 0 0 0 452,878 €
Nederlands 3.94 % 5 0 1 0 452,767 €
Polski 3.64 % 6 0 -1 0 452,706 €
Español 2.60 % 7 0 0 1 452,794 €
Dansk 1.86 % 8 0 1 -1 453,682 €
Slovensky 0.69 % 9 0 2 0 452,729 €
Български 0.48 % 10 2 0 2 452,874 €

Visit rate per region

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The most visited Regions

Region % of searches by Region Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price Property of the month
Tuscany 28.79 % 1 0 0 0 579,288 €
Apulia 16.52 % 2 0 0 0 281,274 €
Umbria 14.00 % 3 0 0 0 546,048 €
Marches 12.16 % 4 0 2 0 287,159 €
Sardinia 6.88 % 5 0 0 1 573,211 €
The Piedmont 4.06 % 6 1 -2 1 604,369 €
Liguria 3.49 % 7 1 1 -2 491,686 €
Lombardy 3.03 % 8 -2 -1 2 508,108 €
Sicily 1.98 % 9 0 5 5 332,138 €
Venice 1.49 % 10 0 -1 1 394,488 €
Latium 1.43 % 11 1 -1 1 496,957 €
Trentin-Haut-Adige 1.36 % 12 1 3 7 523,661 €
Abruzzo 1.34 % 13 -2 -1 -5 219,444 €
Emilia Romagna 0.93 % 14 1 2 -5 315,158 €
Friuli-Venezia Guilia 0.87 % 15 2 -4 2 169,324 €
Calabria 0.72 % 16 -2 1 0 285,439 €
Campania 0.68 % 17 -1 -4 -2 223,706 €
Val d'Aoste 0.21 % 18 0 0 0 886,407 €
Basilicate 0.06 % 19 0 1 1 346,130 €
Molise 0.01 % 20 0 -1 -7 226,357 €

The most visited Departments

Department % of searches by Department Position in the ranking Change of position in the monthly ranking Change of position in the quarterly ranking Change of position in the annual ranking Average price Property of the month
Brindisi 13.26 % 1 0 0 0 330,146 €
Perugia 9.22 % 2 0 0 0 575,638 €
Siena 8.17 % 3 1 4 4 1,131,939 €
Pisa 6.77 % 4 -1 1 -1 345,618 €
Olbia-Tempio 4.80 % 5 2 -2 10 484,080 €
Terni 4.78 % 6 -1 0 0 465,800 €
Ancoa 3.78 % 7 1 18 19 242,145 €
Livorno 3.60 % 8 1 4 -3 304,644 €
Ascoli Piceno 3.48 % 9 -3 1 0 256,739 €
Arezzo 2.94 % 10 2 -6 2 765,402 €
Imperia 2.73 % 11 0 5 -7 361,472 €
Florence 2.40 % 12 -2 -1 1 556,205 €
Pesaro and Urbino 2.16 % 13 1 9 6 551,384 €
Grosseto 1.99 % 14 -1 0 -3 818,658 €
Lecce 1.66 % 15 2 -6 10 296,127 €
Macerata 1.59 % 16 11 12 -8 315,280 €
Coni 1.49 % 17 19 -9 40 351,413 €
Lucques 1.27 % 18 -2 -5 -8 788,015 €
Fermo 1.15 % 19 -1 -2 49 292,321 €
Trente 1.06 % 20 1 6 43 316,734 €
Nuoro 1.01 % 21 3 12 6 312,241 €
Alexandria 1.01 % 22 0 5 0 595,513 €
Pistoia 0.83 % 23 -3 36 32 322,433 €
Taranto 0.81 % 24 -5 -9 -3 203,874 €
Bari 0.78 % 25 1 7 3 261,740 €
Teramo 0.69 % 26 8 8 -8 183,803 €
Massa 0.69 % 27 -12 -6 5 461,080 €
Rome 0.68 % 28 -3 -5 -5 734,666 €
Milan 0.67 % 29 2 -5 2 539,704 €
Varese 0.62 % 30 28 23 43 342,507 €
Turin 0.61 % 31 -2 17 -17 313,524 €
Sassari 0.58 % 32 0 6 -16 1,231,833 €
Brescia 0.56 % 33 14 -14 0 342,903 €
Venice 0.52 % 34 -6 -3 -5 453,084 €
Syracuse 0.50 % 35 0 20 10 397,591 €
Viterbo 0.49 % 36 9 4 2 272,217 €
Asti 0.43 % 37 1 2 14 1,507,838 €
Cosenza 0.41 % 38 -5 25 42 173,325 €
Trieste 0.41 % 39 10 2 43 72,577 €
Agrigento 0.39 % 40 11 6 N/C 212,658 €
Udine 0.38 % 41 19 -23 19 625,083 €
Pescara 0.38 % 42 -12 10 -2 253,286 €
Gênes 0.37 % 43 3 -23 4 263,544 €
Cagliari 0.34 % 44 13 57 -20 277,281 €
Treviso 0.32 % 45 -4 -10 11 416,159 €
Bolzane 0.31 % 46 -3 33 35 660,342 €
Pavia 0.27 % 47 6 -10 7 224,198 €
Trapani 0.27 % 48 23 22 41 730,723 €
Catania 0.25 % 49 -9 24 N/C 217,361 €
Como 0.25 % 50 -2 18 12 1,345,229 €
Savona 0.24 % 51 -1 -22 -15 670,223 €
Novara 0.23 % 52 -15 -1 6 244,073 €
Lecco 0.23 % 53 -14 16 38 259,639 €
Bergamo 0.22 % 54 -31 -18 -10 319,423 €
Chieti 0.22 % 55 -13 -25 -35 198,564 €
Aosta 0.21 % 56 -2 -2 -4 886,407 €
Piacenza 0.20 % 57 16 8 -16 235,907 €
Messina 0.20 % 58 -14 14 -21 240,305 €
Salerno 0.20 % 59 9 -10 -6 193,491 €
Reggio Emilia 0.20 % 60 12 17 27 255,516 €
Naples 0.19 % 61 -2 -1 -18 263,993 €
Palermo 0.19 % 62 14 33 3 673,797 €
Verbano-Cusio-Ossola 0.19 % 63 7 15 7 1,218,319 €
Belluno 0.18 % 64 2 16 3 377,822 €
Benevento 0.18 % 65 -9 29 N/C 272,565 €
Ferrara 0.17 % 66 12 -4 -17 204,812 €
Vicenza 0.16 % 67 -15 9 7 240,110 €
Verona 0.15 % 68 7 -10 -34 464,779 €
Oristano 0.15 % 69 12 28 -21 256,938 €
Modena 0.15 % 70 -1 28 -24 316,021 €
Frosinone 0.15 % 71 -8 12 19 604,711 €
La Spezia 0.14 % 72 -7 -6 -30 625,647 €
Vibo Valentia 0.14 % 73 -12 -6 11 202,643 €
Padua 0.13 % 74 -10 -24 3 290,562 €
Prato 0.13 % 75 -8 -14 10 380,081 €
Ragusa 0.11 % 76 -2 5 -26 157,477 €
Sondrio 0.09 % 77 0 -35 N/C 201,558 €
Mantua 0.09 % 78 2 -22 0 927,844 €
Reggio de Calabre 0.08 % 79 15 13 15 202,756 €
Ravenna 0.08 % 80 3 2 -41 401,917 €
Latina 0.06 % 81 3 12 -10 268,477 €
Caltanisetta 0.06 % 82 7 22 N/C 342,204 €
Biella 0.06 % 83 5 8 -53 250,677 €
Caserta 0.06 % 84 -2 -37 9 220,874 €
Crotone 0.05 % 85 0 4 -24 141,625 €
Parma 0.05 % 86 0 1 -51 254,391 €
Rieti 0.05 % 87 0 -42 -12 103,816 €
Gorizia 0.05 % 88 2 -17 -19 183,203 €
L'Aquila 0.05 % 89 -27 10 N/C 194,630 €
Matera 0.04 % 90 5 -6 -2 622,885 €
Avellino 0.04 % 91 6 -47 N/C 162,938 €
Catanzaro 0.04 % 92 -1 -28 -28 617,166 €
Forlì-Cesena 0.03 % 93 0 7 -27 342,617 €
Pordenone 0.03 % 94 4 2 -15 434,320 €
Cremona 0.03 % 95 4 -9 -9 170,660 €
Rimini 0.03 % 96 0 -39 -20 573,056 €
Vercelli 0.03 % 97 3 -12 -14 127,918 €
Bologna 0.02 % 98 -6 -10 -39 451,955 €
Potenza 0.02 % 100 2 5 N/C 233,934 €
Rovigo 0.02 % 99 -20 -9 N/C 361,177 €
Lodi 0.02 % 101 0 -26 N/C 185,197 €
Foggia 0.02 % 102 -47 -59 -30 199,671 €
Campobasso 0.01 % 103 0 -29 -86 235,556 €
Enna 0.00 % 104 1 -2 -12 178,417 €
Isernia 0.00 % 105 -1 -2 N/C 129,489 €

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The data from our property observatory present the progression in the number of searches for all destinations available on our sites www.green-acres.com and www.immofrance.com.

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